Hi, I'm Matt
A creative designer, developer, photographer, producer, and digital marketer in Cleveland!
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About Me
A growth-minded creative thinker and problem solver
with 18+ years of professional experience.
From my early days growing up in Cleveland, to my college years in Columbus, to my decade abroad in Hong Kong, creativity has always been my driving force. It has driven my desire to constantly learn more and has propelled my professional evolution from printing and publishing, to editorial production, to web hosting and development, to digital marketing and social media, to photography and videography.
Web Hosting & Development
Skilled at hosting setup and configuration as well as both backend and frontend website design and development.
AWS Cloudflare MySQL SEO WordPress
Graphic Design
Creatively minded with hands-on experience designing graphics for digital and print applications.
Adobe Illustrator InDesign Photoshop
Data Analytics
Well versed in setup, measurement, and reporting of key performance indicators across owned and paid media.
Google AdWords Google Analytics Meta Business Suite
Ad Management
Experienced in deploying targeted digital ad campaigns for social media and search engine marketing.
Google Facebook Instagram YouTube
Photo/Videography
Professional photographer, videographer, and certified drone pilot. Prints available at thatsexton.com.
After Effects Lightroom Photoshop Premiere Pro
Editing & Copywriting
Excellent writer with industry experience writing and editing copy for major publications, social media, and blogs.
Cleveland.com DFS Fortune Magazine TIME Magazine
Education
A proud Buckeye, I graduated from
The Ohio State University in 2005.
My primary area of study was in creative and critical writing with additional study in visual communication design, fine arts, and architecture. Academic accolades include being placed on Dean’s List in Autumn 2003 as well as Spring, Summer, and Autumn 2005.
Experience
From small publishers, to industry leaders,
to my own startup, and more.
Stark Enterprises | starkenterprises.com
Digital Director, Jul ’18 – Present
629 Euclid Ave, Cleveland, OH 44114
» Developing and managing the hosting servers, websites, and social media profiles for Stark Enterprises’ full portfolio of commercial, mixed-use, and residential properties, including but not limited to The Beacon, Crocker Park, and Eton Chagrin Blvd.
» Conceptualizing, creating graphics and photo/video content, and executing digital marketing initiatives for public and private events, retail sales and specials, residential leasing campaigns, and more across all properties.
» Strategizing, budgeting, and launching targeted digital ads on search engine and social media platforms for commercial and residential properties across Greater Cleveland, Northeast Ohio, the Midwest, and North Florida.
» Measuring and reporting metrics for all earned, owned, and paid media to leadership team. Utilizing data analytics and key performance indicators to recommend options and refine both micro and macro marketing strategies.
» Managing and instructing marketing staff on all social and digital marketing efforts. Planning and directing on and off-site content curation for live and recurring events, residential specials, and commercial sales.
Cuyahoga Creative | cuyahogacreative.com
Founder & Lead Designer, Apr ’12 – Present
1536 St. Clair Ave #31, Cleveland, OH 44114
» Directing operations of all in-house and client based projects
» Generating sales through networking and marketing campaigns
» Organizing project workflow for on-boarding and handover
» Managing the design and development process for all projects
» Overseeing client retention and customer service inquiries
TIME Asia | time.com
Editorial Production Coordinator, Oct ’07 – Apr ’12
979 King’s Road, 37/F Oxford House, Taikoo Place, Quarry Bay, Hong Kong
» Coordinating production workflow for all international editions
» Retouching images and creating graphic design elements
» Creating and editing page layouts and editorial content
» Providing quality assurance for Southeast Asia printing plants
» Training and supervising Imaging Center team members
Greyden Press | greydenpress.com
Prepress Assistant, Jan ’06 – Apr ’07
5818 Wilmington Pike #228, Centerville, OH 45459
» Operating and maintaining printing presses for in-house prints
» Scanning, converting, and editing client docs for print runs
» Designing and editing images/graphics for digital collateral
» Cutting, binding, and packaging print runs for order fulfillment
» Training, supervising, and scheduling part-time contract staff
Cisco Systems, Inc | cisco.com
Production Intern, Jun ’00 – Aug ’00
4125 Highlander Pkwy, Richfield, OH 44286
» Conducting testing and quality check of all built products
» Coordinating the assembly of all wired and wireless products
» Labeling, packaging, and shipping products for distribution
» Managing inventory and warehousing of assembled products
» Training and supervising all new summer intern staff
Brands
A look at some of the brands
I’ve worked with recently.
